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The original pencils of Consigliere Pfadentrott, Advisor to the Pope, used to write these documents.
We take Document Writing very seriously. Our freelance research document
writing at the beginning of a design concept will serve as a road map.
Highlighting both expectations and pit-falls.
During the writing process, holes in your thinking become apparent and solutions have to be crafted.
When your whole team is working "off the same page - they will have an ACTUAL page to refer to.
A Document can also prevent expensive mistakes. After reading the Document you could well decide that the Concept is flawed - and ditch the project before spending any further time and money on it.
Can I Write? Visit: This Website. All my writing on the LEFT.
(Image selection by client is crappy).
"Why War? Why Not Big Projects?"
"War is, essentially, A Big Project. The mobilisation of soldiers, equipment, materiel, food and fuel logistics . . .
All this requires planning, motivation and action.
If War is not difficult - then neither are Big Projects. . .
Recognizing Reasons for Complacency and Methods to Combat It
The issue of complacency is endemic in all large organizations.
This report reviews the strengths and weaknesses of different approaches, including several for dealing with situations where knowledge is no help.
Root Causes of Organizational Complacency:
The first step in dealing with the problem is to recognize how deep-rooted and intractable it is. Many common assumptions and behaviors promote complacency.
Pre and Post-Event Destinations Portfolio
PRE-AMBLE: The OBJECTIVE of this excercise is to make the lives of the Travel Consultants easier. And NOT to help Customers.
Your STRATEGY will be to identify the Best Travel products / packages that match the TITLE of this document.
The RESULT of the implementation of the products / packages you identify is what will ultimately HELP Customers to make their choices. . .
Avoid the 'Design Challenge' Trap with Studio Franco
Interpreting the Intent of a Question.
All job interview questions have a reason for being asked. Some questions have concealed reasons.
So be careful to read behind the question.
Hot Pursuit Planning
This is what 'hot pusuit' looks like. Urgent! Wake Up! You are now 24 hours behind the target you just became aware of . . .
Your competition just launched a new product. Or, Consumers have suddenly changed course based on some advert, and your plan is???
Book of the Vasche Vexvelt
Bonus Ultra-Creative Reading!
This is a photographic essay - Souvenirs of The Safe Amnesia of History
It is a testimonial. A testimonial in the form of a diary :: a diary presented as an exhibition of photos and textual material. A text that is of a statement, supported by photographic evidence –
A Good Document Gets Your Team Working Off The Same Script
Every designer knows that people brief badly – every one that is, except the person giving the brief. The Briefer is, by his/her reliance on the passive voice, hobbled, leading to sentences like this one, in which the subject is acted upon with lumpy nouns, without ever saying exactly who the action is done by, so that the sentences get longer and longer as you listen and never seem to end, even when there is clearly nothing more to say in the sentence, at which point the Designer may get a meager little semi-colon; this gives him a rest so that he can go on and listen to another long phrase without really learning anything more that could illustrate the idea of the message that is being attempted to be put across, by which time the Designer is now trying to recall the original subject being briefed, because the Briefer has kept talking, even though his/her brain has long since been disengaged . . .